Just as individuals have unique styles, groups also tend to develop their own styles or cultures. This culture is an informal combination of behaviors, values, and attitudes that most people in the group take for granted.
When a team displays a DiSC® i-style culture it tends to be energetic and optimistic and values time spent socializing.
The i culture rewards
- creativity
- enthusiasm
- optimism
- collaboration
- passion
The i culture criticizes
- rulemaking
- caution
- overanalysis
- introversion
- insensitivity
Advantages of the i culture
- fosters creativity through high energy
- provides a fun and optimistic atmosphere
- encourages collective brainstorming
- promotes frequent informal communication
- excels at promoting ideas
- cultivates self-starters
- provides spontaneous recognition of good work
- offers a warm and caring environment
Drawbacks of the i culture
- changes direction frequently
- avoids tending to repetitive or routine tasks
- glosses over potential risks
- holds too many meetings
- spends too much time socializing
- lacks clear guidelines
- exerts pressure to be extroverted and energized
- exhibits spotty planning
Being a CD style myself, I can feel anxiety in meetings with an i-style team. I want to get to work, be clear about guidelines, and remain introverted. If my research and analysis skills are valued by group members and if I feel like the group is making progress, then my comfort and enjoyment of the group are increased.
Your thoughts?
How do you respond to the i culture? How can an i-style group avoid poor planning or disorganization? How can it prove itself to a D-style leader?
Download the “Get recognition” team poster (PDF)
Learn more
A group report is available for the Everything DiSC® Workplace, Agile EQ, Productive Conflict, Management, and Sales profiles.