Articles on using DiSC for sales. Learn the different styles of salespeople and customers, and how DiSC can help build more authentic sales relationships.
Learn how these 8 priorities—action, enthusiasm, relationships, sincerity, dependability, quality, competency, and results—shape a person’s natural sales style. The effective salesperson can stretch into the style that is best for each customer, even if it takes more energy than their natural approach.
Effective salespeople don’t take the same approach with each customer. People of different DiSC styles have different priorities during sales interactions. No matter your own DiSC style, you can stretch toward the styles of your customers to create deeper connections and increase sales.
An activity like buying a car can tell you a lot about a person’s DiSC® style, as our team learned. Our DiSC priorities were obvious in our choices and in how we made those purchases.